U of Oregon S.P.M – Online Program Launch
September 2018 – December 2018
Assisted University of Oregon Sports Product Management online program leadership in optimizing the website for inclusion of the online program content to prevent duplication and cannibalization of search visibility.
Tags:
University of Oregon
Responsibilities:
– Website map and structure recommendations
– Content creation
– CTA strategy
– Website optimization (SEO)
– Integrated marketing execution